Mobile Medical Practice Websites – What Google Has to Say
Here are Omni Medical Marketing, we pride ourselves on staying in line with Google’s best practices when comes to building websites for our medical practice clients. In addition, we find it even more important to listen and follow closely with what Google has to say in regards to optimizing your website to appear high on their search rankings.
Because we mimic rather than try to manipulate Google, we encourage all potential clients to double check our advice directly with Google.
Last year we moved strictly to responsive design websites. Responsive design allows our clients’ sites to morph or scale for a great user-friendly mobile experience. Some of our competition still sells (at a great cost and profit, mind you) M.dot websites as a mobile solution. While these M.dot websites do offer a nice looking home screen for mobile users, much of your content will be unavailable for mobile or tablet users, yielding a frustrating experience for both you and your potential clients.
Notice in the article on Google’s developers page, item number one is “Stop frustrating your costumers” . The bottom line is visitors or customers will be attracted to the website that is the easiest to use and the most informative. Don’t let your competitors steal your business because your website doesn’t provide what they are looking for. If your competition’s website is less frustrating, which office do you think they will end up visiting?
Take a few minutes to read the article, have questions? Give us a call, we will be glad to help!